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Melbourne’s most qualified vendor advocates
Get a proven better sale result
Vendor Advocacy Strategists
The right vendor advocate can greatly improve your sale outcome. But with so many services out there, how do you choose the right one? Vendor Marketing, Melbourne’s most qualified vendor advocates is the only vendor advocacy firm with BOTH property marketing & real estate agent selection expertise. This is vitally important because these are the 2 KEY areas when selling a property. We are also one of the very few Melbourne vendor advocates that provides all our clients a genuine independent fixed fee remuneration structure that is proven to be cost neutral upon successful sale. These vendor advocacy firms you hear on the radio or in the media say their vendor advocacy services are free! But the reality is there’s no such thing! Frequently operated by retired or unsuccessful real estate agents, these firms share in 50% of the selling agent’s commission so you end up paying more for outdated and unqualified advice! These vendor advocacy firms have no incentive to negotiate the agent’s commission as they’re aligned only with agents who agree to their terms rather than select the best agent for the job. Vendor Marketing is completely independent. We’re not aligned with any real estate agent or buyer. Our services & vendor advocacy fees are designed to only represent you, the vendor ...
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Property Marketing Experts
Don’t get swept up by the bells and whistles of an elaborate property marketing campaign. After many years in the industry, our strategic vendor advocacy service knows what works. We understand the strategies required to maximise your sale price and have the results to prove it! At the heart of every successful property sale is a great property marketing campaign. Without it, even the best real estate agent will struggle to bring qualified buyers to your front door. Real Estate Marketing plays an integral role in a successful sale. But capturing the attention of your target market is more than just choosing between a real estate agent’s A, B or C advertising schedule. Its about communicating all the features & benefits your ideal buyer is looking for via their preferred media channels including social media. Our extensive real estate advertising experience, including working on The Age, The Melbourne Weeklys, Domain.com.au & Propertyobserver.com.au means there's no one more qualified to analyse, design and tailor a winning property marketing campaign for your property. Your campaign will be customised to achieve maximum awareness at minimal cost, without overexposing your property. This will ensure it speaks directly to your target market, and is not just a vehicle for your agent’s branding ...
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Real Estate Agent Selection
How to find the best real estate agent to sell your property can feel like a gamble. But our independent, qualified tender process eliminates the guesswork. We always recommend, negotiate and match you with the best real estate agent. Choosing a real estate agent to sell your property is not just about who’s local, or who has the biggest brand, it’s about finding the best agent for the job. We’ve spent many years building relationships with both directors and senior real estate agents right across Melbourne. Put simply, we know who the best real estate agents are! We demystify the industry jargon and help you make this most important decision using your head, rather than your heart, making the real estate agent selection process much easier. We hand select and then invite the 3 or 4 best real estate agents in your local area to conduct an appraisal at your property. At each separate appraisal, we provide them our detailed 12 point brief. In return they email their proposal answering each point. Each agent proposal is also forwarded onto our clients to uphold full transparency. Vendor Marketing then accesses and summarises all proposals in line with our strict evaluation criteria. We then finalise our negotiations before providing our final recommendation of the best real estate agent for you and your property ...
Learn moreLatest News
REIV Auction Results 2022 – Melbourne Property Market
REIV Auction Results for Saturday the 13th & Sunday the 14th of August 2022 – a clearance rate of 70%…
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House paint colours – whether interior or exterior are critical considerations.
House paint colours, whether interior or exterior are a critical consideration when preparing a home for sale. I remember when…
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Property Styling – properties sell faster and for more when they are sympathetically furnished.
I am a strong advocate of professional property styling. Properties sell faster and for more when they are sympathetically furnished….
Read moreTestimonials
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Very professional approach, stress free experience.
“Craig proved to be very professional in his approach to the sale process, from the selection of the real estate company to the preparation of the house as well as being the “rock” we could depend on when it came to the auction. Having Craig guide us removed the stress of the unknown and provided us with confidence during the sale process”
M & R Smith, Mount Waverley
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Vendor Marketing will make selling your home a breeze!
“From the moment I made contact with Craig, he was very welcoming and personable and I knew straightaway that he would take the headache out of selling my property. He was clear about what to expect and how to best prepare my property for the process of selling. From his engagement and comparison of key real estate agents, right up until the successful auction of my property on the day, he was always only too happy to support me in any way”
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S White, Waterways
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Just Great!
“Great advice. Great and friendly service. And when it mattered the most, a great negotiator which ended with a great result. Thank you Craig we couldn’t have achieved this without you…you were Just Great. Highly recommend Vendor Marketing and wouldn’t hesitate to employ you again.”
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J Heath, Burwood
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A huge thank you to Craig Knudsen
“A huge thank you to Craig Knudsen for your support and exceptional knowledge in assisting us with an outstanding sale price for our beautiful home. All throughout we received a high level of transparency & knowledge. Highly recommend the professional service from Vendor Marketing. From very happy vendors in Greensborough, Vic. Amber & Danny”
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A & D Sprakel, Greensborough
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We would highly recommend Craig Knudsen of Vendor Marketing
“The appointment of Craig Knudsen of Vendor Marketing was the wisest decision we made when it came to selling of our home of 45 years. From our initial meeting with Craig it was clear he was a man of honesty and integrity and had great knowledge and understanding of the real estate industry. From the beginning of the campaign until the auction Craig guided us with total professionalism. One comment we recall vividly was when he said, “Let me remove the stress from you” and he certainly did that. Everything that Craig achieved for us was managed so professionally and through a Covid lockdown period. As a result photographers were unable to enter homes, initially no open for inspections were allowed and the campaign ended with an online auction, the result of which was extremely satisfying. At no stage did Craig lose focus and he was not distracted by these obstacles, just continued doing what Craig does best, selling properties for his clients. Without hesitation we would highly recommend Craig Knudsen of Vendor Marketing.”
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G & K Williams, Vermont South
FREE Vendor Advocacy eBOOK
Want a proven better sale result for your property?
Enter your details below to download our FREE Essential Property Selling Guide and learn our 4 steps to success!
1. Real Estate Agent Selection – how we choose the best selling agent for your property
2. Accurate Price Quoting – why is getting this right so important
3. Making The Most Of Presentation – how to best present your property
4. Effective Property Marketing – how we create a winning property marketing strategy
Vendor Marketing – Melbourne’s most qualified vendor advocates will not disclose any of your personal information.